Always On.
It’s a bit ironic.The demands of life are often tougher than any workout.Most brands would have you believe running shoes are just for runners.HOKA knows better. That’s why we make shoes that support you.Because this isn’t a lifestyle. It’s just life.You’re always on. So are we.
CW: NATHAN SHAPIRO, Meg Huckaby, Ben GoldsteinAD: NATHAN SHAPIRO
Healing your soul starts with your soles.That’s why HOKA is teaming up Calm App to give listeners a series of meditations & visualizations geared towards gearing up to start the day off right.
People know what they do in their Hokas. Hoka hopes it’s a bit of everything.In the interest of spreading that message, we put a signature sticker in every shoebox, with the aim of getting it slapped on surfaces around the world.
HOKA’s aren’t the shoes you stand in line for. They’re the shoes you stand in line in.So the next time you’re waiting in line for a coveted drop at your favorite brand's store, you might just get a free pair of HOKA’s. 
When it comes to luxury, the Ritz-Carlton has always run the show.Now we’re going to run it with them.That’s why the Ritz-Carlton is joining Hoka’s cause with a uniform upgrade for all the hard-standing employees - doormen, bellhops, receptionists, cleaning services, back of house – the whole team.
Eventually these will be made available to the guests…